Cardiff City Football Club is pleased to launch our new partnership with Carlsberg Britvic, who come on board at CCS as the Club’s new Soft Drink Partner.
Carlsberg Britvic is a beverage powerhouse and home to some of the UK’s most iconic and popular beers and soft drinks.
Formed in January 2025, its varied and unparalleled portfolio offers brilliant drinks to excite consumers everywhere, whatever their taste. The business is the largest multi-beverage supplier in the UK and Carlsberg Group’s largest market by revenue.
Carlsberg Britvic’s compelling soft drinks range offers well-known brands including Fruit Shoot, Robinsons, Tango, J2O, London Essence, Teisseire, Plenish and Jimmy’s Iced Coffee. Under exclusive PepsiCo agreements, the company is also licensed to make, market and sell popular drinks including Pepsi MAX, 7UP, Lipton Ice Tea and Rockstar Energy.
Fans at Cardiff City Stadium can now purchase tasty beverages from Carlsberg Britvic’s range from the stadium concourse kiosks, including R. White’s Lemonade and Pepsi MAX.
Huw Warren, Head of Commercial at Cardiff City FC, commented: “We’re delighted to have Carlsberg Britvic on board as our latest Club Partner. As one of the largest suppliers of soft drinks in the UK, we can’t wait for Bluebirds supporters to sample their range of excellent products during our home matches at CCS.”
Dave Walker. Business Manager Events, Stadia, Music & Festivals at Carlsberg Britvic, said: “Partnering with Cardiff City FC to provide soft drinks is a fantastic opportunity for Carlsberg Britvic to connect with the club and its passionate supporters. We’re proud to bring our range of quality soft drinks to Cardiff City Stadium, helping to enhance the matchday experience for Bluebirds fans. We look forward to working together and being part of the club’s journey on and off the pitch.”